{ "openers": [ "Read together, your fifty answers say this: you", "The pattern underneath your answers is steady — you", "Across the fifty statements, you", "Your answers keep pointing the same way: you", "Underneath the statements themselves, you" ], "matchLead": [ "{name} lands on top because you", "{name} fits because you", "The reason {name} comes first is that you", "{name} is where you end up because you" ], "tension": "You are also more \"{side}\" than the purest version of {name} tends to be, and that is what makes your variant your own.", "phraseGroups": [ ["nature", "organic", "rural", "urban"], ["technology", "digital", "futurism", "industrial"], ["history", "nostalgia", "retro", "tradition", "modernity"], ["mystery", "fantasy", "realism"], ["melancholy", "optimism", "darkness"], ["social", "community", "solitude", "individualism"], ["order", "chaos"], ["minimalism", "maximalism"], ["craft", "ornament"], ["comfort", "adventure"], ["refinement", "intellect", "architecture"], ["whimsy"] ], "dimensionPhrases": { "nature": { "high": ["seek out places where nature has the last word", "measure a place by how much life is going on around it"], "low": ["are most at ease where people have finished the job", "don't need nature around you to feel well"] }, "organic": { "high": ["prefer materials that live and change", "like surfaces that carry the marks of time"], "low": ["like clean, stable surfaces that stay put", "are drawn to the synthetic and the predictable"] }, "rural": { "high": ["belong somewhere within reach of a field or a wood", "count distance from the nearest neighbour as a feature"], "low": ["need something larger than a village around you", "want things within easy reach"] }, "urban": { "high": ["come alive in cities and movement", "read a city the way other people read a landscape"], "low": ["get little out of the pace of a city", "steer away from places where everyone is"] }, "technology": { "high": ["are genuinely curious about how machines work", "count technology as part of what can be beautiful"], "low": ["keep technology at arm's length", "trust what doesn't need power most"] }, "digital": { "high": ["have a real relationship with what happens on a screen", "remember digital rooms as well as physical ones"], "low": ["want things in your hands, not in an app", "feel the digital takes more than it gives"] }, "futurism": { "high": ["look ahead rather than back", "like the thought that everything could be different"], "low": ["have little faith that new means better", "look for answers in what already exists"] }, "industrial": { "high": ["find beauty in things built for work", "like steel, concrete and visible structure"], "low": ["steer clear of the hard and mechanical", "want softness where others accept steel"] }, "history": { "high": ["choose places with a past over places without one", "read buildings and objects as stories"], "low": ["don't feel bound by what came before", "live in the present without missing anything"] }, "nostalgia": { "high": ["carry a longing for something that was", "are moved by traces of earlier lives, including other people's"], "low": ["see little point in missing the old", "throw things out without sentiment"] }, "retro": { "high": ["are drawn to the look of decades before your own", "like things that are plainly dated"], "low": ["want things to look like their own time", "have little patience for copies of the old"] }, "tradition": { "high": ["value custom and continuity", "like that something is done because it always has been"], "low": ["are barely bound by how things are usually done", "would rather find your own way than inherit one"] }, "modernity": { "high": ["like the new, the clean and the well-working", "want things that don't carry someone else's wear"], "low": ["want patina rather than perfection", "avoid what is too new and too smooth"] }, "mystery": { "high": ["like it best when something stays unexplained", "are pulled towards the half-hidden"], "low": ["want answers rather than atmosphere", "are little drawn to the enigmatic"] }, "fantasy": { "high": ["keep one foot in worlds that don't exist", "think in images rather than in facts"], "low": ["stay with what actually is", "have little need for invented worlds"] }, "realism": { "high": ["want things that are real over things that are pretty", "value function and truth"], "low": ["let atmosphere outweigh sobriety", "would rather have the beautiful than the correct"] }, "melancholy": { "high": ["find something good in the heavy-hearted", "like beauty with sorrow in it"], "low": ["keep away from the heavy", "are drawn to the light and the easy"] }, "optimism": { "high": ["fundamentally believe things turn out well", "have a bright baseline"], "low": ["hold few illusions about where this is heading", "see the shadows before you see the light"] }, "darkness": { "high": ["are at home in low light and long shadows", "like darkness as atmosphere, not as threat"], "low": ["need light around you", "avoid the gloomy"] }, "whimsy": { "high": ["have kept a playfulness that doesn't go out of fashion", "like the strange and the unpredictable"], "low": ["take things seriously", "have little patience for the silly"] }, "social": { "high": ["draw energy from other people", "want people around you"], "low": ["are drained by too much company", "need fewer people than most"] }, "community": { "high": ["want to belong to something larger than yourself", "value having a role among others"], "low": ["manage perfectly well without a collective", "keep a little outside the group"] }, "solitude": { "high": ["need time alone to feel whole", "have learned to enjoy your own company"], "low": ["rarely seek solitude", "would rather have someone in the room"] }, "individualism": { "high": ["would rather stand out than fit in", "want to decide for yourself, even when it costs"], "low": ["have little need to mark yourself out", "are comfortable doing as others do"] }, "order": { "high": ["find calm in systems and repetition", "want things to have their place"], "low": ["live perfectly well with disorder", "are stifled by too much system"] }, "chaos": { "high": ["work best when things are allowed to be a bit messy", "trust the unplanned"], "low": ["want control over how things unfold", "avoid the accidental"] }, "minimalism": { "high": ["want fewer but better things around you", "experience empty space as freedom"], "low": ["need things around you to feel at home", "would rather fill a room than empty it"] }, "maximalism": { "high": ["want rooms full of things that mean something", "collect rather than clear out"], "low": ["keep the quantity down", "are unsettled by abundance"] }, "craft": { "high": ["value things somebody actually made", "would rather do it yourself"], "low": ["have little need to make things yourself", "would rather buy it finished"] }, "ornament": { "high": ["hold that detail and decoration make things better", "like something being decorated for no reason at all"], "low": ["want it bare and undecorated", "read ornament as noise"] }, "comfort": { "high": ["put warmth and shelter first in your surroundings", "want places to sink into"], "low": ["can take it spartan", "give up comfort when it gets in the way"] }, "adventure": { "high": ["get restless staying in one place too long", "want to see what's around the next bend"], "low": ["are at your best at home", "don't need adventure to be content"] }, "refinement": { "high": ["have an eye for the refined and the well-executed", "notice when something has been done properly"], "low": ["prefer the rough and the unpolished", "have little time for the polished"] }, "intellect": { "high": ["want to understand things thoroughly, not just experience them", "meet the world in a studious way"], "low": ["trust instinct over analysis", "have little need to study what you like"] }, "architecture": { "high": ["notice rooms, light and buildings before you notice people", "read architecture the way others read text"], "low": ["care little how buildings look", "barely register the room you're in"] } }, "facetModifiers": { "setting": [ { "dim": "solitude", "dir": "high", "text": "and it sits far enough out that nobody passes by" }, { "dim": "social", "dir": "high", "text": "and there is always somebody there — the place only works with people in it" }, { "dim": "urban", "dir": "high", "text": "in the middle of something that still has traffic and light all night" }, { "dim": "melancholy", "dir": "high", "text": "preferably in grey weather, when the colours fall in on each other" }, { "dim": "adventure", "dir": "high", "text": "and you rarely stay long enough to put down roots" }, { "dim": "comfort", "dir": "high", "text": "with something warm within reach the whole time" } ], "architecture": [ { "dim": "order", "dir": "high", "text": "though in your version everything stands straight and square" }, { "dim": "chaos", "dir": "high", "text": "in your version it is extended, patched and never quite finished" }, { "dim": "architecture", "dir": "high", "text": "and you notice every detail — how the roof meets the wall, where the light gets in" }, { "dim": "history", "dir": "high", "text": "and the building was something else before it was yours" }, { "dim": "minimalism", "dir": "high", "text": "stripped back to the fewest parts that will do" }, { "dim": "ornament", "dir": "high", "text": "with detail nobody paid for, but that you would have wanted anyway" } ], "interior": [ { "dim": "maximalism", "dir": "high", "text": "and every surface is covered in something you have collected" }, { "dim": "minimalism", "dir": "high", "text": "with few things, none of them accidental" }, { "dim": "nostalgia", "dir": "high", "text": "and half of it is inherited or found" }, { "dim": "craft", "dir": "high", "text": "and you made or mended several of them yourself" }, { "dim": "darkness", "dir": "high", "text": "lit from low lamps, never from the ceiling" }, { "dim": "comfort", "dir": "high", "text": "and everything is chosen so people can stay sitting" } ], "technology": [ { "dim": "technology", "dir": "high", "text": "and you understand how it works, not just how to use it" }, { "dim": "technology", "dir": "low", "text": "and you keep it to a minimum" }, { "dim": "digital", "dir": "high", "text": "with at least one screen always on in the background" }, { "dim": "digital", "dir": "low", "text": "and the screens lie face down" }, { "dim": "craft", "dir": "high", "text": "and what you own, you can repair" }, { "dim": "futurism", "dir": "high", "text": "and you want the newest version before it is finished" } ], "clothes": [ { "dim": "individualism", "dir": "high", "text": "and the clothes say plainly that this is you" }, { "dim": "individualism", "dir": "low", "text": "but with nothing that asks for attention" }, { "dim": "refinement", "dir": "high", "text": "always a notch more considered than the occasion asks for" }, { "dim": "refinement", "dir": "low", "text": "and it has to take hard wear" }, { "dim": "comfort", "dir": "high", "text": "and nothing you cannot sit in for hours" }, { "dim": "ornament", "dir": "high", "text": "with at least one detail there purely because it is nice" } ], "music": [ { "dim": "melancholy", "dir": "high", "text": "mostly in a minor key, and usually for a little too long" }, { "dim": "optimism", "dir": "high", "text": "and preferably something with lift in it" }, { "dim": "solitude", "dir": "high", "text": "heard alone, on headphones, loud" }, { "dim": "social", "dir": "high", "text": "and best of all with other people in the room" }, { "dim": "retro", "dir": "high", "text": "off a format older than it needs to be" }, { "dim": "chaos", "dir": "high", "text": "and it can happily be uneven and badly recorded" } ], "colours": [ { "dim": "darkness", "dir": "high", "text": "but several shades darker than the standard version" }, { "dim": "darkness", "dir": "low", "text": "in a lighter version than people expect" }, { "dim": "maximalism", "dir": "high", "text": "and all of them at once" }, { "dim": "minimalism", "dir": "high", "text": "though only two of them — the rest stays neutral" }, { "dim": "organic", "dir": "high", "text": "always with earth or plant underneath" }, { "dim": "whimsy", "dir": "high", "text": "with one completely unreasonable colour allowed in" } ], "everyday": [ { "dim": "solitude", "dir": "high", "text": "and all of this happens without an audience" }, { "dim": "community", "dir": "high", "text": "and most of it is done alongside somebody" }, { "dim": "order", "dir": "high", "text": "at roughly the same time every day" }, { "dim": "chaos", "dir": "high", "text": "with no particular plan, which is the whole point" }, { "dim": "intellect", "dir": "high", "text": "with a book or a question left open the whole time" }, { "dim": "adventure", "dir": "high", "text": "interrupted by you suddenly going somewhere" } ] }, "strengthLabels": [ { "min": 88, "label": "Unusually precise match" }, { "min": 78, "label": "Strong match" }, { "min": 68, "label": "Clear match" }, { "min": 56, "label": "Good match" }, { "min": 0, "label": "Partial match" } ] }